New Orleans Jazz

Garland Canada

A&W Suppliers' Conference, New Orleans

Strategy: The theme of the event is New Orleans Jazz. Set a unique and memorable scene in Garland Canada's exhibitor space. The message is "Innovation," and the output is to be an 8 x 20-foot printed fabric backdrop and matching product display placards touting features and benefits.

Inspiration: The familiar Preservation Hall Jazz Band bass drum head.